New Podcast: BACK TO BACK

My friend Ryan Lee and I are seeing a double feature every weekend, then sharing our experience/reviews with the world! Thus begins a new podcast aptly titled: BACK TO BACK. Enjoy our first three episodes here:

An Overdue Update

So this happened a while back:

And this:

Oh, and also this:

Graduating from USC, working on FOX’s Lethal Weapon, making a new interactive series featuring Ron Jeremy? Yes, it’s been an eventful couple of months for your favorite American-Israeli man-child.

I could tell you the whole story, I suppose. A nice chronological account of every triumph and debacle. But that doesn’t feel right. These months haven’t passed like the chapters of a book. They’ve zigzagged, digressed, turned the very calendar on its head. Like most of my fellow film-school alums, I feel upended these days. Hell, like most Americans.

So, let us forgo the familiar small-talk for something more fitting, a lean alternative to my flowery posts. Why, I say we compile a list! A forewarning: this has little to do with my work over the past year. Consider it instead a reflection of my mental state, a personal letter to the bright-eyed film student with delusions of grandeur. Without further ado:


  1. Write today.
  2. Okay, write tomorrow.
  3. Arrive early —
  4. Night time also works.
  5. Don’t listen to people who say they write everyday. They’re a bunch of hacks. Write frequently or infrequently. But write with fervor. Like your life fucking depends upon it. Because it does.
  6. Make up excuses. You’re human. It’s going to happen. But if the excuses outnumber your words, you don’t need me to tell you — you’re a P.O.S.
  7. Try to write less political stuff. It alienates people.
  8. Definitely don’t try Sci-Fi / Fantasy unless you own the I.P.
  9. Try writing hi-concept, self-contained genre–
  10. STOP TRYING. Just listen to your gut and write already.
  11. Take your time before you open Final Draft. Research, outline, revise. You’ll thank yourself later.
  12. No. Write now without any preparation whatsoever. Let that verbal vomit flow like Frank Herbert’s Spice.
  13. Shout out to Denis Villeneuve for doing Dune. Please don’t fuck it up. Also, it’s okay if it’s not perfect. Stop dehumanizing your heroes.
  14. When you’re not writing, make money. Money is good.
  15. When you’re not making money, day-drink. Day-drinking is good.
  16. Rule of threes is (usually) good.
  17. Hustle.
  18. Don’t misuse the word hustle. Getting groceries is not hustling. Even if you rushed.
  19. Don’t network. Be a person. Get drinks with your friends, your acquaintances, your enemies. It doesn’t matter. Don’t go into it, wanting something from the other person. They’ll figure it out. Fast.
  20. Unless/even if they come from a reputable company, it is safe to assume that the majority of reps are scumbags.
  21. Hollywood is full of scumbags. You might become one yourself. That’s okay. Just don’t be an asshole scumbag.
  22. Make something. Even if you shoot it with your iPhone, even if you’re “just” a writer, go out there and make something. For all you know, it may be the only thing anyone ever sees of yours.
  23. If you’re totally content, something is wrong.
  24. You are not allowed to be bored. You live in Los Angeles. You work in or around the film industry. You have an imagination, I hope. So use it.
  25. Expose yourself to the extremes. Inspiration doesn’t strike in a comfortable little cafe in West Hollywood.
  26. Accept that you are a cliche. An archetype. Unoriginal. Then, go out there and prove yourself wrong.
  27. You are capable of wonders. But you are more than likely going to be forgotten.
  28. Listen to advice from your mentor, your professor, your elder. Then understand that 80% of it is rubbish. Or it’s fantastic but it doesn’t apply to YOU. No one’s story is the same. You have to make it your own.
  29. You can be a cynic and still hope. An optimist and still doubt. As the world grows increasingly binary, your best bet is to embrace the contradictions wherever they might appear. Consistency is overrated. Unless you’re a politician. We could really use a few more straight-forward joe schmos these days.
  30. Don’t give advice. Especially in a list.

The Caucus Awards

What a whirlwind. After Virtual Morality took off online, it was our honor to represent USC as the digital submission to the Caucus for Producers, Writers & Directors. 

We shared the stage with Noah Hawley (creator of Fargo), David Nutter (director of Game of Thrones) and legendary head of FX John Landgraf. And then, to our astonishment, Virtual Morality was named the winner of the Television/New Media Award.

Processed with VSCOcam with m5 preset

Bryce Morgan and Ilan Benjamin at the 2015 Annual Caucus Awards

As the trailer played in the packed ballroom of the Skirball Cultural Center and we stepped up to that stage to accept the award, I couldn’t shake the feeling that this was one of those moments you never forget. Thank you everyone who made it possible. We are both so proud of our madcap project and grateful to the Caucus Awards for this tremendous honor. Onward!

PewDePie, Virality and a 2nd Season of Virtual Morality

On October 10, 2015, I woke up to find our interactive series Virtual Morality reviewed by none other than PewDePie.

For those less versed with the interwebs, PewDiePie, otherwise known as Felix Arvid Ulf Kjellberg, is a Swedish youtube star, famous for his “Let’s Play” video game commentaries. He is also the #1 most subscribed star on youtube with over 40,000,000 subscribers. In other words, we hit the jackpot.


Suddenly, Virtual Morality’s facebook page was bombarded with likes, comments and even fan art. Youtube stars from around the world reviewed and spread the series. Within a week, we were over 10,000,000 views. This was our first taste of virality. And like anything beautiful and fleeting, it made us want more.

When Project Greenlight Digital announced this year’s competition to find the next best web-series, the proverbial light bulb burst into light. What if we pitched a 2nd season? We brought the team behind the 1st season back together and started brainstorming. We shot a short pitch video, and next week, we’ll be spamming a newsfeed near you with pleas to vote for our project! What is it, you ask? Oh, you’ll just have to wait. But I’ll leave you with a hint…

What if you could walk through walls? Until next time… #MURDR

So What Is Interactive Anyway?

This Labor Day, we will finally release the first episode of Virtual Morality – Season One: #MURDR, an interactive murder mystery. We’re beyond excited to share it with the world. But the world? Many don’t seem to understand this interactive business. Is it a game? A video? Both? Somebody explain!!!

What exactly is interactive? 

The truth is–interactive is a whole new art form. And like anything new, it’s a trifle to define. Some of your favorite media may be interactive and you don’t even know it. Examples range from Arcade Fire’s legendary “We Used to Wait” experience, utilizing google maps to personalize a music video, to the Emmy-winning Lizzy Bennet Diaries, a transmedia vlog-style adaptation of Pride and Prejudice.


Any video that forces you, the viewer, to take an active role in the experience–that is interactive. In the case of Virtual Morality, we took it one step further. YOU yourself are the protagonist and YOUR choices define the narrative.


Yeah, you thinking Goosebumps? Those choose-your-own-adventure books? That is exactly what this is, but with film. Thanks to Interlude, a build-your-own interactive film website, we were able to create a web of choices, conclusions and mysteries that would otherwise be impossible, were it not for this new technology.

The writing process alone was a mind-bender. Imagine writing a TV pilot you truly love…then writing every possible alternative plotline…then making sure each version leads to the 2nd episode without contradicting each other. Yeah, exactly. Yikes! Luckily, I had an incredible team to help flesh out the myriad of ways the story could be told.

A sceenshot of episode 1's "story-tree"

A sceenshot of episode 1’s “story-tree”

You might be wondering right about now–okay, wait. So isn’t this a game? You’re damn right it is. It’s an experimental fusion of film and game that will likely predicate the emerging media of the future: Virtual Reality. The title itself was a nod to this incredible technology and the future of interactive storytelling. But okay. That’s nice and dandy. How does it work?

A still from episode 1, with two choices

A still from episode 1, with two potential choices

In Virtual Morality, two choices will pop up on screen like notification bubbles on your iPhone. With the click of a mouse, you make a choice. And two more choices after that. In order to see every potential ending, of which there are about 8 per episode give or take, you’ll have watch to again.

I encourage you to explore, look for the clues, follow the killer’s breadcrumbs and solve the mystery. This is what interactive means. You get to tell the story yourself. With Virtual Morality, I hope you tell it to everyone you know and remember:


And We’re Off!

I am so excited to announce that New Form Digital has picked up Virtual Morality for a full season. See the pitch trailer below:

It is no simple task to plot out an interactive film. For every choice you make, there are two more choices and another two after that. There are 8 potential endings to every story you tell. Now, multiply that by three and you have the first season of Virtual Morality, a murder mystery a la Clue but with a satirical social-media twist. Get those #hashtags ready. I’m thrilled to be working with my colleagues Bryce Morgan, Luke Pastor and Matt McClung to develop this topsy-turvy season. And of course, to work once again with New Form Digital, Ron Howard and Brian Grazer’s new online studio.

Plotting out Season 1 of Virtual Morality

Plotting out Season 1 of Virtual Morality

What’s next?

While studying at USC, I took a life-changing class outside the confines of my comfy cinema school called Origins of the Mind, Psychology 339, taught by Dr. Justin Wood, an examination of how human knowledge emerged in our evolutionary history and emerges during human development. The last section of the class took a close look at morality. In one lab, we watched and analyzed a TED talk by author, philosopher and “New Atheist” neuroscientist, Sam Harris. It’s worth a watch:

Harris argues science can dictate morality and that a universal understanding of right and wrong, namely that which promotes the wellbeing of conscious creatures, would benefit humanity. It’s at once an alluring and troubling proposal. For who dictates the choices you make? You or a man like Harris who claims he know best? If his argument strikes you as rather fundamentalist, in a religious sense–you are not the first. Chris Hedges writes in TruthDig:

“Harris, like all utopians, has reduced millions of human beings and cultures he knows nothing about to primitive impediments to his vision of a better world.”

But what does any of this have to do with me? Next weekend, I begin production on an interactive web-series called Virtual Morality, in which you are thrust into classic moral dilemmas and forced to make choices: some are right, some are wrong. But whose to say what’s what? That’s for you to decide. The results may challenge your expectations and specifically the presumption that black and white can be so easily drawn as they are by men like Sam Harris. At the same time, the web-series will examine whether Harris’s noble attempt to perfect humanity with a universal scientifically sacrosanct moral algorithm could actually work. Is it even possible? What do you think? Next Monday, September 22, make your choice in the pilot of Virtual Morality.


We made a 52-hour short film for the Producer’s Guild contest. Although we did not get picked, I am still so proud of what we accomplished. A huge thank you to Asher GenootAlex BenjaminDani FeJack MartinVahan BedelianAdriana RidingsKayla SukrtConnor HallXander Rodzinski and Luis Aguilon. Enjoy!